The name 'Both' began as a collaboration between two creators moving between cities, but its meaning has since expanded. Today, it embodies the connections that shape our work —
between photographer and subject, artist and vision, idea and execution.
We believe every project begins with collaboration. Through conversation and trust, visions are formed, which is why our work never follows a set path. We present a unique visual direction tailored to each project with a fresh perspective.
Though we often work in New York and Seoul, we are not confined to place. Our practice spans across cities, embracing collaborations with brands, photographers, filmmakers, and artists of all kinds.
In this way, The Both Studio’s identity continues to evolve, growing with every new partnership and voice we encounter.